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The distinction between an Assisted Investor and a Direct Investor typically revolves around the level of involvement and support they receive in making investment decisions.

1. Assisted Investor:

   • Definition: An Assisted Investor relies on financial advisors or investment professionals for guidance. This group may seek help in decision-making, strategy formulation, and execution of trades.
   • Characteristics:
     • Access to professional insight and tailored advice.
     • Potentially lower risk due to expert oversight.
     • Often invests through managed funds or portfolios.

2. Direct Investor:

   • Definition: A Direct Investor manages their own investment portfolio and makes independent decisions without the direct assistance of financial advisors.
   • Characteristics:
     • More hands-on involvement in trading and investment strategies.
     • Greater autonomy and control over investment choices.
     • Typically requires a higher level of knowledge and understanding of the market.

In summary, the key difference lies in the degree of guidance and support received, with Assisted Investors opting for professional input, while Direct Investors take full responsibility for their investment decisions.